Services > Media Distribution

IMG is the world’s largest independent distributor of sports programming, distributing over 20,000 hours of content to major global broadcasters annually. This content originates from more than 200 clients and events, including Wimbledon, the Australian Open, the ATP Masters Series, the R&A (governing body and organiser of The Open Championship), International Rugby Board (IRB), MotoGP, the National Football League (NFL) and the International Volleyball Federation (FIVB). IMG operates from over 30 offices worldwide and has daily exchanges with over 4,000 key media contacts. IMG distributes across all forms of media, including TV, audio, fixed media, inflight and closed circuit, broadband and mobile. IMG also maintains the world’s largest sports archive with more than 250,000 hours of footage.

IMG is partner in three leading joint ventures. Sports News Television (SNTV), a joint venture between IMG and the Associated Press, is the world’s largest sports news agency. European Tour Productions, a joint venture between IMG and the European Tour, is the world’s most prolific producer and distributor of golf programming with an annual output of over 700 hours. In 2010, Asian Tour and IMG joined forces to create Asian Tour Media, an initial 12-year agreement designed to propel professional golf in Asia to greater heights. It is now delivered to over 130 countries and in excess of 420 million households around the world.

We have advised rights holders for nearly 40 years on ways to maximize the value of their assets. Our integrated approach helps many of the world’s leading sports governing bodies, sporting events, and cultural organizations navigate the intricacies of traditional broadcast and interactive channels. Working alongside our media production team, we provide a seamless solution for both rights holders and broadcasters worldwide.

To learn more about our distribution capabilities, choose a category below or view our online catalogue of programming at: imgprogramming.com

Contact Media Distribution


Hillary Mandel

Senior Vice President

Phone: +1 (212) 774-4665


Adam Kelly

Director of Marketing & Commercial Affairs

Phone: +44 (0)20 8233 5300