Categories > Basketball
To reach basketball fans in the U.S., there is no platform with a larger, more passionate audience than at the college level, where IMG represents some of the most storied teams and coaches in college basketball history. From the University of Kansas to the NCAA and the Final Four, we can help brands connect with this devoted fan base.
IMG is also at the forefront of worldwide development of the sport:
The IMG Basketball Academy trains players from around the world to achieve their potential at every level, from high school to the professional leagues. Alumni include stars, like Kobe Bryant and Joakim Noah.
IMG Reliance has forged a 30-year partnership with the Basketball Federation of India (BFI) to develop a bright future for professional basketball in India. This partnership is committed to building the necessary infrastructure, organizational support and commercial backing in order to launch India’s first-ever professional basketball league. The league will be comprised of talented Indian and international players from around the world, ensuring a highly competitive and entertaining brand of basketball to be showcased in the country’s biggest cities.
IMG is investing resources at every level of the game in order to create the stars of tomorrow, and to ensure a bright future for the sport.
To learn more about our basketball initiatives, choose a link below: